Ben & Jerry’s is planning to open its first Milwaukee-area ice cream store within the metropolis’s Historic Third Ward.

The Vermont-based ice cream producer will occupy the primary ground retail area at 203 N. Broadway, in response to permits filed with town on Thursday.

Permits say that the area might be used as a restaurant. Ben & Jerry’s operates “scoop retailers” around the globe, however this is able to be its first within the Milwaukee metro space. There are three Ben & Jerry’s scoop retailers within the Chicago space.

Scoop retailers, which function just like a typical ice cream store, are domestically owned and operated, in response to Ben & Jerry’s web site.

Permits say that renovations of the Ben & Jerry’s Milwaukee area will price $395,000.

Inbuilt 1925, the 203 N. Broadway constructing was renovated in 2019 to include seven apartments on its upper floors with a refurbished retail space on the first floor. The retail area was beforehand occupied by Paintball Dave’s, which closed in 2016.

Ben & Jerry’s would be part of different nationwide meals chains which have opened places within the Third Ward together with New York Metropolis-based Shake Shack and Los Angeles-based Sweetgreen, in addition to retailers like Philadelphia-based Anthropologie and New York Metropolis-based UNTUCKit.

The area was marketed by Milwaukee-based Transwestern. Transwestern didn’t instantly reply to a request for remark.

Representatives from Ben & Jerry’s additionally didn’t instantly reply to request for remark.